Mr. Simon Ford is the co-founder of The 86 Company. For years, Mr. Ford has traveled the globe training mixologists and helping to popularize cocktails. He was also instrumental in the relaunch of Plymouth Gin and for his efforts was named best international brand ambassador in 2007 and best US brand ambassador in 2009 at Tales of the Cocktail. He is a leading voice of the cocktail world and regularly conducts educational sessions, judges bartending competitions and speaks on seminar panels at food and spirits conferences. Mr. Ford serves as a Member of Advisory Board at Liquor.com, Inc.